Here I found a nice presentation by Aaron Richard he made together with Freestyle Interactive, Heat, and Wieden + Kennedy on trends and innovation in mobile marketing.

»The purpose of this deck was to delve into advertising on the third screen (mobile) in this new fifth dimension—where data and information exists in a cloud all around you. This fifth dimension isn’t quite tangible without a device, but if you have an iPhone you can look at a restaurant through your phone and see every review that people left on Yelp or all the tweets tagged with that location.« Aaron Richard

For all the german readers of the PICOL Blog. On October 20th there will be a feature by the director Mike Schaefer in the show “Quarks & Co” on the TV channel WDR.
The episode is called “Die Macht des Internets”. The feature of Mike Schaefer uses parts of the animation “History of the Internet” and for this episode we developed two more takes, which show the Internet of today. In this feature Mike made an very interesting interview with Lawrence Roberts, who was chief scientist at the ARPA.

For more information visit the website of “Quarks & Co“.
Don´t miss the show.

UPDATE: You can download the whole episode here (97MB | MP4)

And now clip 3 of 3 – “Überhangmandate” (overhang seat – i hope that´s a correct translation). For further information click here.

Credits
Editors: Stephan Trinius, Stefan Lampe (BPB)
V.i.S.d.P: Thorsten Schilling (BPB)
Conception and production: Astrid Reinberger, Melih Bilgil
Speaker: Melanie Pukaß
Appraiser: Christoph Strünck

This movie is licensed under the Creative Commons-License by-nc-nd/3.0/de.
CC 2009 Bundeszentrale für politische Bildung (BPB)

Here you can see clip 2 of 3 – “Erst- und Zweitstimme” (direct vote – for a candidate and indirect vote – for a party). For further information click here.

Credits
Editors: Stephan Trinius, Stefan Lampe (BPB)
V.i.S.d.P: Thorsten Schilling (BPB)
Conception and production: Astrid Reinberger, Melih Bilgil
Speaker: Melanie Pukaß
Appraiser: Christoph Strünck

This movie is licensed under the Creative Commons-License by-nc-nd/3.0/de.
CC 2009 Bundeszentrale für politische Bildung (BPB)

This clip “Fünf-Prozent-Hürde” (five percent coinsurance clause) is an animation out of a series of three clips. It explains an aspect of the election system in Germany. Together with Astrid Reinberger we made these clips for the Bundeszentrale für polische Bildung (BPB). All clips were made with help of the PICOL signs.
Two other clips, with the title “Überhangmandate” and “Erst- und Zweitstimme” which are already produced, will follow soon. If you can´t wait to see them, you can watch all clips here on the website of the Bundeszentrale für politische Bildung.

Credits
Editors: Stephan Trinius, Stefan Lampe (BPB)
V.i.S.d.P: Thorsten Schilling (BPB)
Conception and production: Astrid Reinberger, Melih Bilgil
Speaker: Melanie Pukaß
Appraiser: Christoph Strünck

This movie is licensed under the Creative Commons-License by-nc-nd/3.0/de.
CC 2009 Bundeszentrale für politische Bildung (BPB)